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I want the website to show current, accurate information

Website Content Cleanup

Website content cleanup gives customers current, accurate services, offers, contact details and information.

Ask about this service Call (561) 203-9685

Bring the website up to date so customers see accurate services, offers, contact details and information. A website content cleanup corrects the information on the pages you already have, and changes nothing about the design or the structure. What goes out of date on a site is a defined list: prices, hours, contact details, services no longer offered, bios, social links, PDFs, photos, testimonials, alt text, page titles and links that now land on nothing. You name which of those are wrong on your site, and every item is priced before it is touched. Where that list is not written down yet, reading the site and writing it is its own item.

What can be cleaned up, grouped by which of the two prices it takes

Small fixes

One piece of information, or one picture.

  • Prices, hours, dates and numbers that changedThe figure on the page replaced with the one you confirm
  • Phone numbers, email addresses and the street addressIncluding the ones in the footer and on a contact page nobody edits
  • Social links pointing at accounts you leftRepointed or removed, whichever you say
  • Links that land on nothingRepointed at the page that replaced them, or taken out
  • Stock photos and placeholder imagesSwapped for photos you supply, sized and compressed for the web
  • Testimonials with no name on themAttributed with what you can confirm, or taken down
  • PDFs, menus and price sheets that are out of dateThe old file replaced with the current one you send
  • Images with no alt textAlt text is the written description a screen reader reads out to somebody blind
  • Headings and page titles naming the wrong thingRetitled to what the page is actually about

Large fixes

A block of the page.

  • Pages left unfinishedPlaceholder text, a heading with nothing under it, a form that goes nowhere
  • Two pages saying close to the same thingMerged into the one worth keeping, with the other pointed at it
  • Sections in an order that buries the pointReordered inside the layout you already have, with nothing restyled

Either one, depending on how much of the page it touches

You get told which before it is done, not after.

  • Services you stopped offeringA line removed is small. A whole block taken out and what is left closed up is large
  • People who no longer work thereOne bio removed is small. A team section rebuilt around who is there now is large
  • Old posts and news carrying information that is now wrongCorrected or dated is small. Taken down and redirected is large

Where the list is not written down yet

Reading the site and writing that list is its own item, priced above by how many pages get read. It comes back with every item tagged small or large, so the cost of the work is visible before anybody touches the site, and with anything a locked down builder will not allow named in the list rather than found halfway through. The list is yours either way: act on it with me, with your own team, or with anybody else.

Where the list comes back long

Counting sixty small fixes one at a time helps nobody. The whole list gets quoted as one number instead, and that number comes in under the counted total.

How this gets fixed

The service is a website content cleanup

A content cleanup is a correction pass over words and pictures that already exist. You send the list, or point at the pages, and each item comes back corrected with a written record of what changed. Nothing gets redesigned, nothing moves platform, and nothing gets invented to fill a gap.

Every item is one of two kinds. A small fix is one piece of information or one picture. A large fix is a block of the page: rewritten from your words, reordered, or merged with another page and redirected.

What gets found

  • Pages nobody links to and nobody visits, still sitting there
  • Links that go nowhere, inside the site and out of it
  • Prices, hours, staff and services that are no longer true
  • Two or three pages saying the same thing, competing with each other
  • Photos of premises, vehicles or people that have moved on
  • Years, copyright lines and seasonal notices that never got changed
Scope

What this service includes

Included in your service
  • What gets done
  • Out of date information corrected, from what you tell me is current
  • Dead pages removed or merged, each with a redirect, which points the old address at a real page so nobody lands on an error
  • Broken links repaired or retired
  • Duplicate pages combined into the one that should win
  • A list of what changed, so you can check every line of it
  • There is no design work in this, at all
  • Nothing moves. Nothing is restyled. No colors, no fonts, no layout, no new sections
  • The page looks exactly the same afterwards. The words on it are true again
  • If you want it to look different, that is website redesign and repairs
  • No rewriting for persuasion either. That is copywriting
  • Repairs the SEO audit named are website SEO repairs from your audit
Related work quoted separately
  • New pages or new sections. Adding is a build, and a cleanup is a correction
  • Words written from scratch.Rewriting for persuasion or for search is Copywriting, quoted separately
  • Design changes. Nothing gets restyled, and the page looks the same when it is finished
  • Technical search fixes such as speed, indexing, which is whether a search engine has the page on its list at all, or structured data, which is labelling in the code. Those sit in Website SEO Repairs From Your Audit
  • Deciding what is current. You confirm the facts, and nothing gets invented to fill a gap
  • New photography. Photos get swapped for what you supply
  • Anything the builder your site sits on will not allow, which gets named rather than attempted
  • Moving to a different platform. Website Platform Migration covers that
  • Any promise that corrected content changes your position in search

What it covers

  • Each small fix
    • One piece of information, or one picture A price, a date, a phone number, an email address, a street address, a link, a heading, a page title, a photo swapped, alt text added
    • Corrected against what you confirm Nothing is invented to fill a gap, and anything unclear gets asked about rather than guessed at
    • A written record of every change What the page said, what it says now, and which page it was on
    • A redirect wherever a page comes down So an old link or a bookmark lands on something real instead of an error
  • Each large fix
    • A block of the page: rewritten from your words, sections reordered, or two pages merged with a redirect
  • Reading the site and writing the list, up to ten pages
    • Every page read against the list of what goes out of date Prices, dates, phone numbers, addresses, staff, services you no longer offer and links that have died
    • Each item tagged small or large So the cost of the fixes is visible before anybody touches the site
    • What the builder will not allow, named On a locked down platform some fixes cannot be made at all, and that is in the list rather than discovered halfway through
    • The list is yours Act on it with me, with your own team, or with anybody else
  • Each page beyond ten on the read through
Your quote

What shapes your quote

Start with the standard service. Add only the work your business needs.

Standard starting point
  • One piece of information, or one pictureA price, a date, a phone number, an email address, a street address, a link, a heading, a page title, a photo swapped, alt text added
  • Corrected against what you confirmNothing is invented to fill a gap, and anything unclear gets asked about rather than guessed at
  • A written record of every changeWhat the page said, what it says now, and which page it was on
  • A redirect wherever a page comes downSo an old link or a bookmark lands on something real instead of an error
Add only what you need
  • Each large fixA block of the page. Rewritten from your words, sections reordered, or two pages merged with a redirect
  • Reading the site and writing the list, up to ten pagesFor where the list is not written down yet. Every item comes back tagged small or section
  • Each page beyond ten on that readThe read through covers ten pages. Past that it is priced per page, for the reading and for writing the item up
  • Everything on the list, quoted as one jobWhere the list comes back long, one number instead of counting each item
  • New words written from scratchThat is copywriting, quoted separately
  • New photos takenPhotos you supply get swapped in. Taking them is a filming or photography job
Ask about this serviceor call (561) 203-9685
The process

How it runs, step by step

  • Tell me what is going on The form below. What you have now, and what you want instead.
  • A short call, if it needs one Only where the scope cannot be settled in writing.
  • You get the scope and the price In writing, with what is included and what is not.
  • You approve it Nothing starts before you have agreed the scope and the price.
  • The work happens You are told when something needs a decision from you, and nothing else.
  • Handover What was done, where it lives, and what to do next, written down.

More on how working together works.

FAQ

Questions about this service

I know what is wrong. Can you just fix it?

That is the service. Send the list, or point at the pages, and each item gets priced as a small fix or a large fix before anything is changed.

I do not have a list. What then?

Then reading the site and writing the list is bought as its own item, priced by how many pages get read. It comes back with every item tagged small or large, so the cost of the fixes is visible before you commit to any of them.

How is this different from a redesign?

Nothing moves and nothing gets restyled. The page looks the same when it is finished, and the information on it is accurate.

What happens to the pages that come down?

Each one gets a redirect to the closest page still worth reading, so an old link or a bookmark lands somewhere useful instead of on an error.

I have two pages saying almost the same thing.

They get combined into the one worth keeping, with the other pointed at it. Two pages competing for the same words means neither of them is the answer.

Can you change photos as well as words?

Yes. A photo swap is a small fix, using images you supply. Taking new photos is not part of a cleanup.

What if my site is on a builder that will not let you edit something?

That gets named before the work is booked rather than found halfway through. What a builder allows is checked against its own documentation, and what it blocks is written into the quote.

How long does the site stay accurate after this?

Until something changes in the business. Hours, prices and staff move first, and a note of where each one lives on the site makes the next update quick.

Send me the details

I read it and reply with the scope and the price before any work starts.

Ask about this service or call (561) 203-9685

Get a quote

Tell me the result you want and where I can see the business now. I use that information to identify the most useful service or package and decide whether I can quote it in writing. If one missing detail changes the work or price, I will ask for that detail or suggest a short call.

What would help most?

Pick at least one. More than one is fine.

Answer a few more if you want a more specific first reply

What happens next: I review the links and details, then reply within two business days with the best next step, any one question I still need answered, or a written quote when the scope is already clear.

Prefer regular email? [email protected]

Derek Packer

Your inquiry was received.

I will review what you sent and reply within two business days.

You will receive a copy of your inquiry. Look for an email from Derek Packer with the subject Inquiry Received — Here’s Your Copy. If it is not in your inbox, check spam, promotions or other folders. Still missing? Email [email protected].