I want ad accounts, billing and tracking set up under my control
Ad account setup puts ownership, access, billing and tracking in place before campaigns begin.
Own the ad accounts, billing, access and measurement needed to run campaigns without losing control of the setup. The business owns the account and access. The platform charges the business payment method directly. Tracking records the agreed customer action, such as a form, call, booking or purchase, when the website and platform can pass that action back.
The written scope names the exact actions. A button click can be measured, but it is not called a lead or sale unless the completed action can also be confirmed.
Privacy choices, blocked scripts, device changes, phone calls, in-person purchases and sales recorded outside the connected systems can leave gaps. Call tracking, CRM connections, offline conversion imports, consent configuration and website repairs are separate work when the standard website tag cannot observe the completed action.
This is a one-time setup for one agreed advertising platform. The business manager and ad account are created under business ownership, the approved payment method is connected, administrator access is recorded and the website is connected to the platform.
One agreed primary conversion is configured and tested where the website and platform support it. Additional conversions, call tracking, consent work or website changes are named separately in the written scope.
More on how working together works.
It is common and it is worth changing. The account holds the conversion history the platform learns from, so leaving it behind means that learning starts again somewhere else.
It records the agreed action after an ad interaction, such as a completed form, booking, purchase or signup. A phone-number click can be tracked as a click. Confirming a completed call requires separate call tracking.
The business payment method is connected to the business ad account, administrator access is checked and the available invoice, receipt and spending-control screens are located. The platform charges the advertising budget directly. Management work is billed separately.
Forms, phone-number clicks, bookings, email signups, registrations, downloads and purchases can be considered. The exact list depends on the website, checkout, booking tool and access available, so the written scope names each action before setup.
Not from a phone-number click alone. A forwarding-number system can record completed calls. Connecting the later sale requires a CRM or an offline conversion import and is separately scoped.
Privacy choices, blocked scripts, device changes, offline conversations and sales recorded outside the connected system create gaps. The setup tests what can be observed and labels what cannot.
Boosting from the page skips most of the controls and most of the reporting. If the spend matters to you at all, the account structure is worth setting up once.
Yours, on your account, paid to the platform directly. Nothing runs through anyone else's billing.
Yes, and that is a normal outcome here. You get the account, the tracking and the access, and you take it from there.
Platforms suspend accounts for reasons they do not always explain, and an appeal goes through their process. A clean setup in your name with verified business details is the part that sits within your control.
I read it and reply with the scope and the price before any work starts.
Tell me the result you want and where I can see the business now. I use that information to identify the most useful service or package and decide whether I can quote it in writing. If one missing detail changes the work or price, I will ask for that detail or suggest a short call.
Derek PackerI will review what you sent and reply within two business days.
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